PEORIA'S ORIGINAL OUTDOOR STORE. SINCE 1971.

One man, one mission. Yvon Chouinard owns and leads this pioneer in outdoor environmentalism. Patagonia, like many of our clothing lines was founded by a backpacker wanting better gear. We like Patagonia because their gear lasts, looks good, and performs, with a minimal impact on the planet.

While many people may know The North Face for their killer fleece and outdoor apparel, what may not be known is they outfit more outdoor expeditions than all other companies combined. Founded in the late 1960's by a hardcore group of backpackers wanting better gear, their "Never Stop Exploring" theme lives on today. Check out our owners old down parka hanging in store and still lookin good.

Named for a small rodent that lives at or above tree-line. The company's roots are in high quality down jackets. Their explosion in the outdoor industry happened in part due to the 1975 Clint Eastwood movie The Eiger Sanction when film makers needed warmer gear while on the shoot.

Guaranteed to look good. Everyday is an adventure, so why not have casual clothes with a performance edge. Horny Toad picks unique fabric combinations to keep you comfortable in style. This fun Southern California company offers a 3 day compliment guaranty.

Ultra comfy merino wool apparel. Not just socks these days, Smartwool creates baselayers that will wick moisture, resist odor, and feel silky smooth against your skin. "Feels Good" is an understatement. Once you get a pair you'll never want anything else on your feet.

Based in the heart of the Rockies in Jackson Hole, Wyoming. The makers of rugged pants and corduroys, that pass the "sofa lounging test" as easy as the against a rock wall test.